Мой личный склад идей

Don't just tell, show — as they say! So I'm showing which 3 videos went viral last month and explaining why. 1️⃣ «Why are they hiding the real estate prices in Sochi from us» — @arturbad_sochi_invest_realty 373,191 views with 1,202 subscribers. Why it went viral: provocative headline about «hiding the real prices» + the effect of an expensive «wow‑property» (apartment for 306 million ₽) and strong visuals (sea, panorama, luxury interior). People come for the emotion of «Wow, this is possible». 2️⃣ «TOP‑3 services you must have before buying an apartment» — @millerivanr 528,148 views with 2,887 subscribers. Why it went viral: «TOP‑3» format + very practical usefulness. The viewer immediately understands that in 30–40 seconds, they will get three free tools that can be used right now. High retention due to the «1–2–3» structure and screen demonstrations of the services. 3️⃣ The story with Larisa Dolina's apartment — @klementeva__aleksandra 324,377 views with 2,230 subscribers. Why it went viral: combining real estate with a high-profile news story. It’s not an abstract deal, but a well-known star and a sense of injustice («scammers», «courts», «lost both the apartment and the money»). People want to discuss, be outraged, and share.