New month — new statistics collection for Reels.
This time, I decided to expand the analytics and, in addition to real estate, I am gathering data on categories: medicine, separately dentistry, investment real estate, custom cars, and franchises.
I collected around 660 accounts across all these sectors and a little over 4700 Reels for December. The next step: conduct a detailed analysis of the top-viewed videos, analyze more than 130 features for each video, and compile this data into a single report. You can see an example of the data I collect after gathering — this is a true Data-Driven approach, where decisions can be made based on detailed analysis of big data.
And how is your January 3rd going? 🎄
Мой личный склад идей
#126 · Published: 2026-01-03 08:23 UTC
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Summary
This report highlights the expansion of analytics efforts for social media Reels, focusing on multiple sectors including real estate, medicine, dentistry, investment real estate, custom cars, and franchises. The data collection involved approximately 660 accounts and over 4,700 Reels in December, aiming to identify trends and top-performing content. The analysis includes a detailed review of the most viewed videos, examining more than 130 features per video to understand what drives engagement. The collected data is compiled into comprehensive reports, emphasizing a data-driven approach to social media strategy. This method enables more informed decision-making based on big data insights, helping content creators and marketers optimize their Reels for better reach and engagement. The post also invites reflection on personal progress, exemplified by a casual question about the reader’s January 3rd experience, adding a relatable touch to the technical content. Overall, the focus is on leveraging detailed analytics to enhance social media performance across diverse industries, demonstrating the importance of data in digital marketing and content creation.
Keywords
social media analyticsReels data collectionsocial media marketingvideo performance analysisbig data in social mediacontent engagement strategiesindustry-specific social mediadigital marketing insightsReels trend analysisdata-driven social mediareal estate social mediamedical social media marketing
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